Ricardo Richter

Visual Identity


With over 13 years of experience in the welfare law, Ricardo Richter's office needed an identity to better express the excellence of care and mission to make people life more peacefully, taking care of their retirement issues.


For this we seek reference in the main tool for the lawyer, the word. This concept is strong because one of the company's points is personal and personalized service. Thus, we stylized the quotation marks in the form of RR, combining concept with the name. The colors bring seriousness, tradition and trust. In addition to the stationery items, we also developed the website layout: ricardorichter.com.br